Thursday, 4 June 2020
Webinar Recording: Digital B2B Marketing Trends Panel

Webinar Recording: Digital B2B Marketing Trends Panel

Austmine's Marketing & Communications Tribe was joined by expert panellists to explore the various marketing trends that will shape the next decade. The webinar featured discussion about the major trends, how Covid-19 may impact the sector and so much more.

Discussion topics included:

  • Platform vs Content
  • What content is resonating in B2B marketing efforts
  • New marketing approaches
  • The importance of understanding your audience
  • Brand authenticity

Speaker Panel:

Andrew Valler, Senior Manager, Global Marketing Communications, Orica

Jane Ball, Manager, Global Marketing Communications, Maptek

Kristy Hunter, Director & Marketing Specialist, Hunter Marketing Co.

VIEW RECORDING HERE

Please note this webinar is password protected. Contact jessica.tyrrell@austmine.com.au to receive the password.

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